You may not be aware of this feature, but every door direct mail API is a program that can help you send personalized, targeted mailings. The tool will allow you to target a specific area, including a ZIP code, or a general population. In 2013, the USPS continued to make improvements to the Online Tool, adding new features to allow you to further refine your target marketing. You can now choose the size of your mailpiece, use the Quick-Check tool to make sure it fits the door, and enhance PostalOne functionality. Additionally, you can choose retail options for current permit holders.
Another benefit of Every Door Direct Mail API is its ability to automate the entire process. Through this technology, you can link your marketing platform and direct mail software and automate the mailing process. This feature is especially helpful for businesses that need to send multiple mails a day, as it saves both time and money. With the help of an API, you can even keep track of your mailings in real time, and make adjustments as needed.
Using this API can help you send postcards to every home in a particular zip code or area. The mail piece should be a certain size and postage rate. It should also follow the precise guidelines set by the EDDM post office. This includes the correct postcard format and mailing prep. When mailing postcards, the post office must deliver them to the addresses that are assigned to the postcards. There are a few steps you should follow to make your mailing as efficient as possible. Also Read: Chapter 7: Processing Mail - SlideShare
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